#RevenueRedistribution
Social media companies are increasingly redistributing revenue to creators and publishers.
- How are financial incentives influencing what gets shared on social media?
- To what extent are social media companies financing (or otherwise subsidizing) online hate and disinformation?
Reports
#AdRevenueSharing_report
Policy Recommendations
#AdRevenueSharing_report
WHAT TO FIX Urges Transparency into Social Media Monetization in Exchange of Views with European Parliament
Oct 13, 2025
EU Democracy Shield: WHAT TO FIX’s recommendations to the European Parliament
Jul 31, 2025
WHAT TO FIX’s Submission to the European Board on Digital Services’ First Annual Report On Systemic Risks
Apr 3, 2025
Monetization Principles: Paving the Way towards Responsible Monetization Governance
Feb 28, 2025
WHAT TO FIX’s Submission To The DSA’s Article 40 Delegated Act
Dec 12, 2024
Events
Workshop: Follow the Social Media Money
Nov 8, 2025
Bread&Net: How is Social Media Monetization Impacting WANA?
Oct 31, 2025
Social Media Monetization: What Does it Means for LATAM?
Oct 23, 2025
Economic viability: Funding independent media - public interest journalism
Oct 13, 2025
WHAT TO FIX Urges Transparency into Social Media Monetization in Exchange of Views with European Parliament
Oct 13, 2025
EU Democracy Shield: WHAT TO FIX’s recommendations to the European Parliament
Jul 17, 2025
EUDisinfoLab Webinar: Monetizing Sanctioned Entities
Jul 3, 2025
Protecting the Information Space: A Different Kind of Defence Strategy
Jun 19, 2025
Consultation: Monetization Principles
Feb 24, 2025
WHAT TO FIX at RightsCon25
Feb 24, 2025 → Feb 27, 2025
#EUDisinfo2024: Can Advertising Cash Stop Funding Misinformation Trash?
Oct 10, 2024
DRAPAC: How Is Social Media Monetization Fueling Disinformation In Asia? And What Should We Do About It?
Aug 19, 2024
POINT: How To Pull The Plug On Monetizing Disinformation
Jun 24, 2024
Global Fact: How Social Media Ad Revenue Sharing Is Subsidizing Disinformation Globally
Jun 28, 2024
EUDisinfoLab Webinar: From Content To Payment
Jun 13, 2024
New Initiative: Most Shared Content
Open Letter: EU - Uphold hard-won protections for digital human rights
Open Letter: Climate action requires truth – COP30 must codify information integrity
How Facebook Monetizes Children
What Meta Said, and What We’re Saying Back
New Analysis Shows Meta Platforms Ireland Ltd. May Have Violated EU Sanctions and Channeled Money to RT, Sputnik and Other EU-sanctioned Entities via Facebook Revenue Redistribution Programs
Crisis Response-ability : What The Myanmar Earthquake Teaches Us About The Inadequacy Of Facebook’s Crisis Response Center
We’re Hiring: Investigation Lead
August 10 , 2024
We’re Hiring: Policy Lead (Position filled)
12 January, 2024